There’s an understanding in the automotive industry that there’s a certain something that sells, and as important as super-efficient drivetrains can be, they are not it. That thing, in a word, is beauty. Toyota appears to be adding another attribute to their list of values (reliability, efficiency, safety) by going after sleeker, more visually appealing […]
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Toyota Answers Hydrogen Car Safety Question With a Handgun
There’s nothing that activates the inner car enthusiast in all of us like hearing the words “hydrogen fuel cell vehicle.” Well, that might not be true. What you probably will find more exciting is something along the lines of “Toyota shoots up hydrogen car with a variety of small arms and .50 caliber machine guns, […]
NAIAS 2014: Scion FR-S and tC Monogram Series
Fans of the Scion FR-S coupe and tC hatchback will be pleased to see that future versions of the two models are about to become significantly more plush. (more…)
NAIAS 2014: The Toyota FT-1 Concept Is Half-Jet Fighter
Of all the cars that will be revealed today, few will be anywhere near as cool as the Toyota FT-1 Concept. From the imagination of U.S. design company Calty Design Research comes a supercar that looks, well, American. The FT-1 is American in the sense that it has a massive front hood with a low-hanging […]
Man Powers House Through Prius’s Battery
There’s long-lasting power, and there’s unbelievably, ridiculously long-lasting power. A man in Toronto used his Toyota Prius to power the furnace, lights, refrigerator and TV in his house for almost a full day during a power outage on December 21, 2013. An ice storm had knocked out electricity in Bob Osemlak’s Toronto neighborhood of Thornhill, […]